TopRight Extends its EMM Solution Capability
TopRight announced today that Aprimo® Inc., a global provider of on-demand marketing software solutions, has selected TopRight, LLC as the first Aprimo Marketing Studio™ Field Partner to help drive successful implementation and seamless delivery of Aprimo Marketing Studio solutions to prospective clients.
TopRight, already a Certified Aprimo Business Partner for the Aprimo Enterprise platform, has expanded its EMM Solution Delivery Team to include a complete array of services specific to Aprimo Marketing Studio™.
In today’s environment, marketers are increasingly demanding the SaaS (Software as a Service) approach that Aprimo Marketing Studio offers, but often continue to face process and organizational challenges that can adversely affect Marketing Studio’s potential. As an official Marketing Studio Field Partner, TopRight distills 15 years of experience in helping clients improve marketing operations into a structured, fast-paced approach that enables organizations to realize the amazing benefits of Marketing Studio within a matter of weeks.
“Marketing Studio offers clients the perfect blend of functionality they need now and into the future”, said Dave Sutton, TopRight Founder and Managing Partner. “The trick is to empower organizations to implement quickly so they can immediately begin capturing the competitive advantage that Marketing Studio promises, while simultaneously laying the foundation for future expansion in a self-sufficient manner. TopRight is unique in its broad level of experience: our team brings marketing and solution experts.”
“We’re excited that TopRight has chosen to pursue opportunities with Aprimo Marketing Studio”, said Rob McLaughlin, co-founder of Aprimo and General Manager of Marketing Studio.
TopRight has worked toward improving the efficiency of marketing operations and increasing the effectiveness of marketing programs both as both practitioners and consultants. Dave Sutton is co-author of Enterprise Marketing Management: The New Science of Marketing, published in 2003. The book outlined a breakthrough strategic marketing approach based on a fact-based, scientific model. TopRight’s EMM Team, led by Francisco Ruiz, has successfully implemented Aprimo solutions across a number of industries since 2003.